Signal Stack
Data inputs used to prioritize records and improve rep focus.
- Commercial and mixed-use building permits from municipal sources
- Firston Sight distress / seller-motivation Adds (Tracerfy) on owned ZIPs
- Duel Signal when permit and distress hit the same parcel
- ZIP territory entitlement and seat scarcity
- Owner/entity context for outbound
- Claim and outreach workflow by territory
Operational Workflow
The sequence teams use to turn signal awareness into closed opportunities.
- 01.Detect new commercial permit filings in owned or target ZIPs
- 02.Rank them by filing recency, cost, and territory priority
- 03.Route them through ZIP ownership and team assignment
- 04.Track outreach and next action at the record level
- 05.Expand coverage by purchasing additional ZIP seats